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Director of Marketing (Маркетинг)

TalentMap the recruitment agency (Интернет)

Описание вакансии

We are looking for a brilliant marketing director, who can make up original content and turn social media campaigns into tangible demand.

Requirements:
7+ years of relevant experience across social media and content marketing
Passion for developing and communicating clear roadmaps to company-wide senior leadership
Experience measuring and turning top of funnel awareness into product-specific demand, leads and revenue
Experience building a thought leadership position in your own right
Experience with marketing technology and platforms including: marketing automation platforms (e.g. Hubspot), Google Analytics, social media listening and monitoring tools (e.g. SproutSocial, Hootsuite, etc.), and social media platforms (e.g. Facebook, Instagram, Twitter, etc.)
Passion for engaging with customers, thought-leaders, and industry professionals in your space
Bonus points if you have experience in the restaurant or food and beverage industry
B2B and B2C experience a plus

 

Задачи / Ключевые показатели (KPI)

Описание задачи / Ключевого показателя (KPI) Профессиональная сфера Срок выполнения
Passion for leading a team of writers and thought leaders by instilling SEO best practices and processes.
Управление персоналом 3 месяца
Сreate content that purposefully addresses and moves prospects through the many stages of the buyer's journey to effectively drive demand; turning top of funnel metrics into bottom of funnel impact.
Маркетинг 3 месяца
Brief creative concepts and collaborate on creative development process with design, video and developer support to create highly engaging content.
Маркетинг 1 месяц
Build holistic campaigns that extend the life of content across infographics, social, video / webinar, content, eBooks and more to align with channels and maximize impact.
Интернет маркетинг/SMM 1 месяц
Lead a team of content and social media marketers by creating actionable KPIs, and driving professional development priorities.
Стратегическое управление и планирование 1 месяц
Use data to create powerful messages, channel strategy and creative execution across content and social media efforts.
Интернет маркетинг/SMM 1 месяц
Use deep engagement with customers and prospects alike to build powerful stories that connect to the unique needs of an audience.
Маркетинг 1 месяц

Образование

- Вуз – Специалист

Разрешение на работу

- Компания не будет предоставлять помощь при получении разрешения на работу

Создана
15  Январь  2018

Зарплата
з/п не указана
Местоположение
Москва

Авторизация

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